Serving for the second year as member of the Brand Excellence jury, Srikanth is a marketer with abounding experience in multiple industry sectors. He currently functions as Director of Marketing at the global MNC GlaxoSmithKline, a consumer healthcare business, managing reputed brands such as Panadol, Horlicks and Viva. Prior to this, was a Vice President of the local blue chip conglomerate, John Keells Holdings, where he headed Elephant House Soft Drinks operations of the F & B Sector, spearheading the market leading brands. He has previously held the designations of Senior Manager, Country Manager at Emerchemie NB (Ceylon) Ltd, a job role that entailed overlooking the marketing operations of seven International pharmaceutical companies in Sri Lanka.

Srikanth’s quest and passion to share his knowledge, has witnessed him engaging as both an examiner and author of marketing related academic reference texts. Over the last decade, he has imparted his knowledge and experience to over 12,000 students, as a Senior Lecturer at the Sri Lanka Institute of Marketing (SLIM), the London School of Economics External Programme, Wisdom Business School, American National College and ICFAI University, lecturing on the topics of branding, strategy and management. Whilst being a visiting lecturer at the University of Colombo and other local universities, Srikanth has been recognized as a leading educator for both CIM and CIMA programs in Sri Lanka and has been invited to deliver guest lecturers in India and other countries. He also has conducted training programmes for leading corporates such as Intel, Fonterra, Caltex, Coke, Triumph, Pfizer and the CIC Group to name a few.

Possessing a bachelor’s degree in Pharmaceuticals and an MBA from the University of Lincoln, UK, Srikanth is a Certified Professional Marketer (Asia), Chartered Marketer (CIM) and a Post Graduate Diploma holder in Marketing from the Chartered Institute of Marketing with the distinction of being awarded as a Sri Lankan prize winner.

Specializing in Psychology for his post graduate studies, Srikanth has also completed an MSC in IT and post graduation in International Relations, both from the University of Colombo. Backed by his qualifications and experiences, he holds the honour of co-authoring a text “Understanding Customers” (Consumer Psychology).